For Thingology—a curiosity-driven YouTube channel—we built a merch-first identity that reads instantly on screen and prints clean on cotton. The result is a bold, hand-drawn script wordmark with a confident underline: one-color friendly, high contrast, and happy on tags, tees, totes, and thumbnails. To carry the vibe into their channel art, we developed a playful, knowledge-packed banner using generative concepts with Adobe PS/LR finishing—fun, a bit nerdy, and unmistakably “Thingology.”
