For Ozzee’s upcoming Ferrari F40 documentary, Enzo’s Farewell, we went “poster-first.” Before a frame of video is locked, the title and thumbnail are the first handshake—so we designed cinematic key art that reads in a split second at YouTube scale and holds up as a movie poster. Using generative concept development with Adobe PS/LR finishing, we built a moody series pairing the F40 with the presence of Enzo Ferrari—hard light, smoke, and studio reflections—to set tone, story, and expectation. The brief was simple: anchor the film’s identity and maximize click-through. The result is bold, legible, and unmistakably Ferrari—our blueprint for the visuals to come.
